STRAIGHT TALK INDUSTRY BLOG


image of truck tire and Made in America highway letters on the pavement

APPRECIATION FOR TRUCKING THROUGH THE YEARS: 1950s VS TODAY

September 8th, 2021 
As we approach National Truck Driver Appreciation Week, we decided to turn back time and see just how far the industry has come and how much we have to truly appreciate. Since the start of the pandemic, truck drivers have taken on a lot of additional weight, both figuratively and literally, to transport goods across the country in these challenging times. Times have certainly changed. But it wasn’t easy in the early days of trucking, either.

While we express our gratitude in both color and black & white, travel back with us for a moment as we look at trucking in the 1950s versus today. And for a full visual display of insights in the trucking industry, check out our infographic Appreciation for Truckers Through the Years: 1950s vs Today.
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#nationaltruckdriverappreciationweek #truckingthroughtheyears


image of truck tire and Made in America highway letters on the pavement

MADE IN AMERICA

June 25th, 2021 
Industrial designer and inventor James Dyson once said: “Manufacturing is more than just putting parts together. It’s coming up with ideas, testing principles, and perfecting the engineering, as well as final assembly.”
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#MadeInAmerica #manufacture #JamesDyson #assembly


image of horizon with truck driving on rounded earth with space in the background

CELEBRATING EARTH DAY 2021

April 22nd, 2021 
At Aperia Technologies, every day is Earth Day. It is our mission to transform the freight transportation industry through technology innovation, and our work to create more sustainable and affordable fleet tire programs has realized significant environmental benefits.
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#EarthDay #celebration #EPA #CleanAirExcellenceAward


image with halo-mounted truck driving on road filled with potholes

TRUCKERS SHOULD TAKE THE INFRASTRUCTURE DEBATE INTO THEIR OWN HANDS

April 21st, 2021 
There’s a dire need to improve the nation’s infrastructure. It might be the only topic of conversation with unanimous support these days. Everyone can agree traffic jams and potholes are bad, and result in more vehicle maintenance and lower fuel efficiency.
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#Infrastructure #OwnerOperator #IndependentDrivers #ATRI


image with electric freightliner truck driving through countryside with windmills in the background and clean sky

WITH ELECTRIC TRUCKS, A TIRE IS NOT JUST A TIRE

January 8th, 2021 
Long dominated by a handful of large original equipment manufacturers (OEMs), the truck landscape is changing. While the traditional brand names remain the leaders of the pack, new entrants are eyeing market share as they develop zero-emission, electric trucks.
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#newtiretechnology #electrictrucks
#EV


Pick You Fight. ATIS vs TPMS

NOT ALL TIRE ANALYTICS PLATFORMS ARE CREATED EQUAL

November 19th, 2020 
Trucks are getting smarter and smarter. But all technology is not equally effective. This is true for Automatic Tire Inflation Systems (ATIS). In our last blog post, we discussed Who Would Win a Smackdown? Automatic Tire Inflation Systems (ATIS) versus Tire Pressure Monitoring Systems (TPMS). SPOILER ALERT! We declared ATIS as the clear winner. But the decision doesn’t end there. With this post, we want to delve further into the differences between other ATI systems and our solution, the Halo Tire Inflator and its predictive analytics platform known as Halo Connect.
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#nationaltruckdriverappreciationweek #ATIS
#TPMS #NACFE


National Truck Driver Appreciation Week. Thank you Highway Heroes. 10 percent off with code DRIVE. Image of truck driver standing by truck, checking on a Halo equipped tire.

TRUCK DRIVERS: THE BACKBONE OF AMERICA

September 9th, 2020 
In support of National Truck Driver Appreciation Week, we’re offering independent operators free shipping and 10 percent off all Halo and Halo Connect purchases this week with code DRIVE. It is the least we can do for this resilient group who does so much for our economy. From all of us to all of you, thank you, truck drivers!
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#nationaltruckdriverappreciationweek #NTDAW
#TADriverAppreciation #ATA


Save the planet one Halo at the time. Image of glowing planet Earth fading into a wire design of the Halo device with space as a background

SAVE THE PLANET: ONE HALO AT A TIME

April 22nd, 2020 
Every year, Earth Day reminds us of our global impact and our relationship with the environment. This year, the message is even more poignant as we face a global pandemic together. Aperia Technologies was founded on the promise that we can ‘change the world, one revolution at a time®.’ Our commitment to this promise happens all year long, and one of the most significant ways that we demonstrate it is through our vehicle efficiency and sustainability efforts.
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#EarthDay #Sustainability #SaveThePlanet

Image of tractor and trailer on the highway. NACFE states tractor tire inflation adoption is up 168 percent.

NEW NACFE STUDY SHOWS HALO PAVES THE WAY

March 18th, 2020 
According to the industry authority on freight efficiency, there are more options than ever to help fleets cut their emissions – and Halo is on the cutting edge. The North American Council for Freight Efficiency (NACFE) highlights a 168 percent increase in tractor automatic tire inflation (ATI) adoption, while stand-alone adoption of TPMS has decreased by 18 percent.
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#NACFE #FuelEfficiency